According to a recent report by Pricewaterhouse Coopers International Limited, an international level business consulting service provider, the Indian animation industry is poised to grow by about 23 per cent in the next four years! This means that the value of the industry that was estimated at 18.5 billion in 2009 will now be whopping 54 billion by the year 2014. And this income has mainly been generated due to the growing reputation of India as a quality destination to outsource animation work.

This new phenomenon has now even arrived in small cities and towns where the fever of play stations, internet and mobile gaming is at an all-time high, thus creating not just awareness among the people but making it a popular career option among students.

Informing more about the industry, Lokesh Gupta, director of Academy of Animation And Gaming, shares, "The animation curriculum is designed in a manner so as to develop creativity among students. It gives requisite thrust on foundation art, 2D/3D animation and multimedia. Regular workshops from industry experts and outdoor classes are held in animation institutes to help students gain knowledge in the field of animation." He further adds, "There is a lot of stress on Interactive Learning Approach (ILA) which makes sure students get involved in the learning process and are able to understand the concept better."

Talking further about the subject, Piyush Kapoor, center head of a renowned animation institute says, "The past 3-4 years have witnessed a huge growth in the electronic, print as well as web media. The growth of animation industry is exponentially high as the operating cost is far less than the metros and at the same time the manpower here is equally efficient and experienced" .

Animation courses in 2D which include mobile games and cartoons or 3D which teach about architectural walk through, television commercials, movies and special effects, have indeed opened up great job opportunities for young aspirants.

Coming up of several production houses taking keen interest in producing not just an imated films and commercials for a global au dience but the increasing popularity of on line and mobile games have also added to the growth of animation industry and raised de mand for professionals. "Awareness all across has grown manifold with more and more fine art students opting for animation industry The fee structure starting from 50,000 one lakh is considerably lower than four lakh charged in bigger cities," informs Ra jesh Varshney, owner, of another animation institute.

Another factor that has added to the phe nomenal growth of animation industry is the anticipated rise of gaming, an allied indus try. Be it metro cities or small towns, the gam ing industry is rapidly becoming popular with not just youngsters, but serious gamers mak ing the most of gaming and animation world All in all, expansion of the industry means that the time is ripe for students having cre ative inclination to dabble into virtual world and with fun!

Growing demand

In the last couple of years, awareness about a career in animation has grown manifold, with more and more fine art students opting for the animation industry

Source: TOI

If any of us decides to conduct a survey and graphically present the data collected on what kind of games do children play today, there will be a definite skew towards the popularity of video games that are now found on TV in your living room to computers to mobile phones and of course portable gaming devices.

Well how the world has gotten to this point from the entry of video games to they taking over every child's life is a different topic for debate altogether but what is important to note right now is that the world of virtual gaming has grown from a seed to a forest in no time. This world is like a canopy of extreme creativity, continual technological advancement both hardware and software, huge monetary returns and very importantly great consumer demand.

A professional game designer would have to churn out new and innovative ideas in terms of content and rules of a game. The fundamentals of game designing can be applied in every aspect of new game creation be it board games, video games, cards, etc. but it is the video gaming industry that is gaining pace and witnessing a very large scale growth rate.

The reason being it is an arena open to very many new ideas and being a part of virtual world the possibilities of creating something very new and different is larger. Video game designing encompasses many aspects such as game theory, game mechanics, visual arts, multimedia, programming, etc.

For creating a successful game it needs to a have a strong storyline, good graphics and visual effects, well-crafted animation, sound and music that add to the effect and of course skillful programming that will help create a complete multimedia gaming experience.

There are many courses today that concentrate on helping you bring out your creativity in terms commercially viable and popular game designs that could make many kids glued to their gaming devices. And with a sound educational background and a creative bent of mind one can catapult to be the next revolutionary gaming designer - someone who is in great demand both in domestic as well as global market. The games that are extremely popular today are racing, commanding, strategic games, shooting, role playing, etc. Of course it is important to note that these games are not just favourites among children but also very popular among parents and adults too. It is not wrong if I say that the world of games is now going through a paradigm shift and a person who joins this new flow of events can benefit largely with the growth and high budget involvement in this sector.

If any of us decides to conduct a survey and graphically present the data collected on what kind of games do children play today, there will be a definite skew towards the popularity of video games that are now found on TV in your living room to computers to mobile phones and of course portable gaming devices.

Well how the world has gotten to this point from the entry of video games to they taking over every child's life is a different topic for debate altogether but what is important to note right now is that the world of virtual gaming has grown from a seed to a forest in no time. This world is like a canopy of extreme creativity, continual technological advancement both hardware and software, huge monetary returns and very importantly great consumer demand.

A professional game designer would have to churn out new and innovative ideas in terms of content and rules of a game. The fundamentals of game designing can be applied in every aspect of new game creation be it board games, video games, cards, etc. but it is the video gaming industry that is gaining pace and witnessing a very large scale growth rate.

The reason being it is an arena open to very many new ideas and being a part of virtual world the possibilities of creating something very new and different is larger. Video game designing encompasses many aspects such as game theory, game mechanics, visual arts, multimedia, programming, etc.

For creating a successful game it needs to a have a strong storyline, good graphics and visual effects, well-crafted animation, sound and music that add to the effect and of course skillful programming that will help create a complete multimedia gaming experience.

There are many courses today that concentrate on helping you bring out your creativity in terms commercially viable and popular game designs that could make many kids glued to their gaming devices. And with a sound educational background and a creative bent of mind one can catapult to be the next revolutionary gaming designer - someone who is in great demand both in domestic as well as global market. The games that are extremely popular today are racing, commanding, strategic games, shooting, role playing, etc. Of course it is important to note that these games are not just favourites among children but also very popular among parents and adults too. It is not wrong if I say that the world of games is now going through a paradigm shift and a person who joins this new flow of events can benefit largely with the growth and high budget involvement in this sector.

Just around a decade and a half ago, if a child went up to his elders and said I want to be a sportsperson the parents would flummox, flip and if they were a non-violent set the worst they’d do was lock the child up in the room for a few hours and pray his sanity returns. But today a father is more than happy to have a Sachin Tendulkar or a Leander Paes in his house while a mother wouldn’t mind going that extra mile to have a Sania Mirza or a Saina Nehwal in her daughter.
But if we closet our minds thinking the only career sports entails is being a sportsperson then again we are dealing with ignorance. In our country that is young in age and at heart and with information trickling down to the grass-roots it is no longer a secret that a career in sports today, not just as a sportsperson, is as promising as any other.
The sporting arena has always brought out champions but what is more important is that this arena now demands excellent managers who can understand every nuance of the sport and optimally manage all the resources available at hand.
The sports page in a newspaper screams about the new developments in the sporting world, be it a player jumping from one team to another or an entry of new technology in the sport. But why don’t we ponder for a moment? Who is behind all these developments? Who is the person managing all these strings? Who is helping a player or a team attain limelight?
Well the answer to it is as simple as it gets, it is none other than a sports manager. A career that is now hypnotically pulling a lot of youth, who are passionate about sport, may not have made it to the mid-field but are surely determined to be a part of the game in every way possible.
The step to be a sports manager would be to first be zealous and avid about the world of sports, the next step would be to enroll yourself in an MBA programme with specialization in Sports Management. With that you open doors of numerous opportunities such as being a part of the system in the professional sporting showground along with managerial positions in college sport, recreational sports, sports marketing, sporting event managements, facility management, etc. With a professional sports management degree a person can very smoothly fall into the economic, financial and social functioning of any sporting field. Of course one can take up a further specialization be it cricket, soccer, tennis, baseball, etc. based on how sportingly true your heart is akin to a particular field.
The global sporting world is eclectic and so there is a strong demand for specialized professionals in this field. Till July 2010, every aspiring Indian sports manager had to partake in courses abroad for a post graduate degree but now this unique and fulfilling course is available within our geographic boundaries with international standards. The need for skilled and knowledgeable sports managers is escalating with the entry of more and more global sports and the desire to fair better as an Indian in the committee of sporting nations.
So why just limit ourselves to being a sportsperson to be a part of this competitive and fervent world of sporting craze – when we can be an integral part as a sports management expert bringing with us the much needed professionalism, ethics and laurel oriented approach that is a surging demand today.